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DOI:  https://doi.org/10.36719/2663-4619/121/57-60

Sevil Valiyeva

Sumgait State University

PhD student

https://orcid.org/0000-0002-1692-6639

sevil-valiyevaSDU@mail.ru

 

Verbalization of Precedent Events in the Media at the Level of Discourse

 

Abstract

 

This article examines how precedent events and precedent phenomena are verbalized at the level of media discourse. Following Yu.N.Karaulov’s approach, precedentness is characterized by recurrent appeals to texts, names, situations and expressions that are highly recognizable in the collective memory of language users. In media discourse, such units are reinterpreted through the intertextual architecture of headlines, leads and quotations, and they perform both semantic and evaluative functions. The study reviews examples showing how precedent phenomena are activated in newspaper headlines via transformation, lexical substitution, punning and morphological play, and it explains their role in ideological framing. Overall, the verbalization of precedent events generates brief yet high-information meaning signals grounded in the audience’s collective knowledge base; these signals facilitate the cognitive processing of media texts while efficiently encoding positioning and evaluation.

Keywords: precedent phenomenon, precedent text, media discourse, intertextuality, headline strategie


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